Let’s talk about what a business looks like on Google Search and Maps. When you search, you’ve probably seen something like the image below. That’s a free Business Profile on Google. You can add photos, update hours, and more to customize how your Business Profile appears. Your profile shows up whenever someone searches for your business or businesses like yours.
Keep your info current
Update your hours and phone number so customers can find you.
Respond to reviews
Engage with your customers to build loyalty.
Offer promos to generate excitement and sales.
Your business may already have a basic profile on Google. The key is to claim your profile so you can take control and keep it fresh with useful content for your customers. If your business doesn’t have a profile yet, you can create one.
Whether you need to claim your profile or create a new one, you’ll need a Google My Business account. Your account is a one-stop shop where you can manage your profile to attract new customers and engage directly with existing ones — all for free. Plus, with the Google My Business app, you can keep your profile current and engage with customers directly from your phone or tablet.